{"id":2569,"date":"2018-12-12T14:34:32","date_gmt":"2018-12-12T14:34:32","guid":{"rendered":"https:\/\/kennybriscoe.com\/?p=2569"},"modified":"2019-07-12T02:32:32","modified_gmt":"2019-07-12T02:32:32","slug":"marketing-is-mandatory-ep-03-how-to-start-and-brand-your-podcast","status":"publish","type":"post","link":"https:\/\/kennybriscoe.com\/marketing-is-mandatory-ep-03-how-to-start-and-brand-your-podcast\/","title":{"rendered":"How to Start and Brand Your Podcast [Podcast Ep. 03]"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; _builder_version=&#8221;3.15&#8243; background_color=&#8221;#c96e00&#8243; background_image=&#8221;https:\/\/kennybriscoe.com\/wp-content\/uploads\/2018\/10\/Podcast_Image2.jpg&#8221; background_blend=&#8221;multiply&#8221; custom_padding=&#8221;0px||172px||false|false&#8221; global_module=&#8221;2678&#8243;][et_pb_fullwidth_post_title meta=&#8221;off&#8221; featured_image=&#8221;off&#8221; text_color=&#8221;light&#8221; _builder_version=&#8221;3.15&#8243; title_font=&#8221;Lato|700|||||||&#8221; title_text_align=&#8221;center&#8221; title_font_size=&#8221;40px&#8221; text_orientation=&#8221;center&#8221;][\/et_pb_fullwidth_post_title][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Blog&#8221; _builder_version=&#8221;3.0.99&#8243; custom_padding=&#8221;14px|0px|0|0px|false|false&#8221;][et_pb_row custom_padding=&#8221;81px|10%|0|10%|false|false&#8221; custom_margin=&#8221;||0px|&#8221; _builder_version=&#8221;3.15&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_code _builder_version=&#8221;3.15&#8243;]&lt;iframe src=&quot;https:\/\/anchor.fm\/marketingismandatory\/embed\/episodes\/Ep&#8211;03-How-to-Start-and-Brand-Your-First-Podcast-e38phk&quot; height=&quot;175px&quot; width=&quot;780px&quot; frameborder=&quot;0&quot; scrolling=&quot;no&quot;&gt;&lt;\/iframe&gt;[\/et_pb_code][et_pb_text _builder_version=&#8221;3.15&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;rgba(12,12,12,0.87)&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.9em&#8221; header_font=&#8221;Merriweather|||on|||||&#8221; header_text_align=&#8221;left&#8221; header_text_color=&#8221;#000000&#8243; header_2_font=&#8221;||||||||&#8221; header_2_text_color=&#8221;#e09900&#8243; header_2_line_height=&#8221;1.6em&#8221; header_3_font=&#8221;Open Sans|700|||||||&#8221; header_3_text_color=&#8221;#e09900&#8243; custom_margin=&#8221;||12px|&#8221;]<\/p>\n<h2><strong>Marketing is Mandatory Podcast Ep: 03:<\/strong><\/h2>\n<h1><strong>How to Start and Brand Your Podcast.<\/strong><\/h1>\n<p class=\"p1\"><span class=\"s1\"><\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">It\u2019s the third installment of the Marketing is Mandatory podcast I\u2019m speaking about starting your first podcast and branding it to stand out in your niche. I discuss the rise podcasts as a popular media for consumption for close to 50% of the united states. How podcasts are becoming popular in almost every industry. From entertainment, health, comedy, news, and politics. I also discuss how branding your podcast can help you stand out in the increasing crowded podcast space. I specifically discuss branding activities such as;<\/span><\/p>\n<ul class=\"ul1\">\n<li class=\"li2\"><span class=\"s2\">A Quality Listening Experience<\/span><\/li>\n<li class=\"li2\"><span class=\"s2\">Planned Sound Design<\/span><\/li>\n<li class=\"li2\"><span class=\"s2\">Creating Offline Connections<\/span><\/li>\n<li class=\"li2\"><span class=\"s2\">Adding Creative Segments to Your Podcast and, purposely engaging your listeners on social media<\/span><\/li>\n<\/ul>\n<p class=\"p1\"><span class=\"s3\"><b>As a Bonus to this Episode<\/b><\/span><span class=\"s1\"><b>,<\/b>&nbsp;I\u2019ve created a \u201c20 Point Podcast Launch Checklist.\u201d This checklist will give you this free pdf document that will make sure when you launch your first podcast, you\u2019ve crossed all your \u2018t\u2019s\u201d and dotted all of your \u201ci\u2019s\u201d .&nbsp; &nbsp;My goal is to help you have a successful launch, increase your audience, and broaden the awareness of your offer, product, or service.<\/span><\/p>\n<p><script src=\"\/\/static.leadpages.net\/leadboxes\/current\/embed.js\" async=\"\" defer=\"defer\"><\/script><br \/>\n<img decoding=\"async\" style=\"cursor: pointer;\" data-leadbox-popup=\"PgAR4hHZzVDTWUbHERMJt9\" data-leadbox-domain=\"kennybriscoe.lpages.co\" src=\"https:\/\/lh3.googleusercontent.com\/m25qcIHGqrhNoE8YqUbBicX-jkWJ7fuL2uRHMjEgyvD0AwpCkQ6A6DpRI9nUFawqzxscBH8zJNrTqXszjXA-Tw=s0\" alt=\"Download the 20 Point Check-List\"> &nbsp;<\/p>\n<p class=\"p1\"><span class=\"s1\">Download the Free 20 Point Podcast Launch Checklist<\/span><\/p>\n<p class=\"p4\"><span class=\"s1\"><b>&nbsp;<\/b>&nbsp;This 5 Day Challenge will give step-by-step instructions on how to start and launch your first podcast, and get your first subscribers. You can register for this free 5 Day challenge at&nbsp;<a href=\"http:\/\/www.5daypodcastchallenge.com\/\"><span class=\"s3\"><b>http:\/\/www.5DayPodcastChallenge.com<\/b><\/span><\/a>&nbsp;<\/span><\/p>\n<p class=\"p4\"><span class=\"s1\">Before we start the show, I\u2019ve got something to ask. <\/span><\/p>\n<p class=\"p4\"><span class=\"s1\">How do you listen to this podcast? Is it in the iTunes app, Stitcher, Spotify or maybe iHeart Radio? <\/span><\/p>\n<p class=\"p4\"><span class=\"s1\">Do you listen to it at regular speed, or maybe like me you listen to your podcasts at 1.5X speed? <\/span><\/p>\n<p class=\"p4\"><em><span class=\"s1\">I would really like to know! <\/span><\/em><\/p>\n<p class=\"p4\"><span class=\"s1\">Take a screenshot of you tuning in to the&nbsp;Marketing is Mandatory&nbsp;&nbsp;podcast, and include it on your Instagram Story while tagging me, @KenBriscoe<\/span><\/p>\n<p class=\"p4\"><span class=\"s1\">Or, simply click the box below and submit your question.<\/span><\/p>\n<p class=\"p4\"><span class=\"s1\"><\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding=&#8221;0px|10%||10%&#8221; custom_margin=&#8221;0px||70px|&#8221; _builder_version=&#8221;3.15&#8243; global_module=&#8221;4003&#8243; saved_tabs=&#8221;all&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.15&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_divider color=&#8221;rgba(0,0,0,0.23)&#8221; _builder_version=&#8221;3.15&#8243; max_width=&#8221;87%&#8221;][\/et_pb_divider][et_pb_image src=&#8221;https:\/\/kennybriscoe.com\/wp-content\/uploads\/2019\/07\/Submit-A-Question-Anchor-BlogImg3.jpg&#8221; url=&#8221;https:\/\/anchor.fm\/marketingismandatory\/message&#8221; url_new_window=&#8221;on&#8221; _builder_version=&#8221;3.15&#8243; custom_margin=&#8221;||46px|&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;3.15&#8243; header_font=&#8221;||||||||&#8221; header_3_font=&#8221;|600|||||||&#8221; header_3_text_color=&#8221;#0c71c3&#8243; header_3_line_height=&#8221;1.2em&#8221;]<\/p>\n<h3>Subscribe to Marketing is Mandatory on iTunes,<br \/>\nStitcher and\/or Spotify.<\/h3>\n<table style=\"width: 488px;\" height=\"41\">\n<tbody>\n<tr>\n<td style=\"width: 163px;\"><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/marketing-is-mandatory\/id1261708595\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/kennybriscoe.com\/wp-content\/uploads\/2019\/07\/download-1.jpg\" width=\"127\" height=\"46\" alt=\"\" class=\"wp-image-3942 aligncenter size-full\" style=\"float: left;\" srcset=\"https:\/\/kennybriscoe.com\/wp-content\/uploads\/2019\/07\/download-1.jpg 373w, https:\/\/kennybriscoe.com\/wp-content\/uploads\/2019\/07\/download-1-300x109.jpg 300w\" sizes=\"(max-width: 127px) 100vw, 127px\" \/><\/a><\/td>\n<td style=\"width: 150px;\"><a href=\"https:\/\/open.spotify.com\/show\/1LFUkZpyTvydlpd9hJrZlC\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/kennybriscoe.com\/wp-content\/uploads\/2019\/07\/listen-on-spotify.png\" width=\"127\" height=\"46\" alt=\"\" class=\"wp-image-3943 aligncenter size-full\" style=\"float: left;\" srcset=\"https:\/\/kennybriscoe.com\/wp-content\/uploads\/2019\/07\/listen-on-spotify.png 1000w, https:\/\/kennybriscoe.com\/wp-content\/uploads\/2019\/07\/listen-on-spotify-300x109.png 300w, https:\/\/kennybriscoe.com\/wp-content\/uploads\/2019\/07\/listen-on-spotify-768x279.png 768w, https:\/\/kennybriscoe.com\/wp-content\/uploads\/2019\/07\/listen-on-spotify-700x254.png 700w, https:\/\/kennybriscoe.com\/wp-content\/uploads\/2019\/07\/listen-on-spotify-610x221.png 610w\" sizes=\"(max-width: 127px) 100vw, 127px\" \/><\/a><\/td>\n<td style=\"width: 163px;\"><a href=\"https:\/\/www.stitcher.com\/podcast\/marketin-is-mandatory\/maketing-is-mandatory?refid=stpr\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/kennybriscoe.com\/wp-content\/uploads\/2019\/07\/listen-to-views-from-3-b-on-stitcher.png\" width=\"126\" height=\"63\" alt=\"\" class=\"wp-image-3944 aligncenter size-full\" style=\"float: left;\"><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Please support the podcast by giving an honest rating\/review for the <span style=\"color: #3366ff;\"><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/marketing-is-mandatory\/id1261708595\" target=\"_blank\" rel=\"noopener noreferrer\" style=\"color: #3366ff;\"><strong>show on iTunes<\/strong><\/a><\/span>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marketing is Mandatory Podcast Ep: 03: How to Start and Brand Your Podcast. 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